Thursday, March 26, 2020
Role of Women in Society
A woman is opposite sex of a man. Women have been of great importance for many generations. Women play the role of wives and mothers in any society. Some religious principals such as the Christians do believe that a woman was created out of man and was given the mandate of giving companionship to the man.Advertising We will write a custom essay sample on Role of Women in Society specifically for you for only $16.05 $11/page Learn More This principal has some truth in the fact that in our society we see women giving companionship to men by being their wives. Apart from this, the woman is the one who gives new life. She posses a womb that a man does not posses. The womb was specifically created for the development of the baby. After this, she gives birth and becomes the mother to the baby. Women are more responsible when it comes to matters related to the family; they have to ensure that every thing is running smoothly as expected. Not only are women conce ntrated on matters of the family but in todayââ¬â¢s generation, they are also a key player of the economy in different ways. In the past, the woman was seen as an inferior person who was only expected to remain at home, do the household chores, and take care of the babies. The man was the one to go to work and provide the daily bread for the family, which made men mistreat their wives because women had no power to raise their views or opinions but rather they had to submit to their husbandsââ¬â¢ orders. Nevertheless, in todayââ¬â¢s world, women go to work and earn money that they join with that of the husband to keep up the family. In addition, the small girls were also gender biased in the fact that they were expectected to remain at home and help their mothers in the house chores while the boys went to school to get education. This left the female child with no option but to remain uncivilized in her entire life. However, in todayââ¬â¢s generation, the female child goe s to school and acquires the same education as the male child. It is considered unethical if the parents of the female child fail to take the female child to school and in some countries it is punishable by law. This has led the female child to develop into a very civilized woman that is well updated with the current matters that surround her. Today it is not a shock to see a woman driving good cars, building modern houses because they have become capable to do so. They benefit the economy of a particular country as stated earlier in the fact that they become tax payers which adds a certain percentage of revenue to that particular country.Advertising Looking for essay on gender studies? Let's see if we can help you! Get your first paper with 15% OFF Learn More They are also helping to solve the problem of unemployment because they are day by day becoming more innovative and establishing new businesses and companies that create job opportunities. This stance is really h elping the respective state and that is why the government of a particular country is protecting the rights of the women in their countries. The woman of today has been given the freedom to exercise their views and opinions concerning political matters. They can even try themselves for any parliamentary seat as long as they meet the legal requirements as stipulated by the constitution of that particular country. This has really contributed to the development of countries because men in power are aware of the present competition and criticism if they fail to deliver their mandate effectively. Women are also becoming key players in technological advancement all over the world, they possess innovative minds, they are developing machines and other related gadgets to reduce the manual work of human labor and increase the use of machines. This creates employment to the people that will be handling the machines. Women are also human beings that are identified by beauty. it is said that a w oman can take 50 percent of her time to look appealing. If a woman does not look beautiful, she faces discrimination in the society. This makes the women all over the world place their beauty as a priority and not as an option. Every man in the world desires to marry a woman that is envied by the society, therefore, the woman who does not maintain her beauty is at the risk of being left unmarried. It is important that all women should ensure that they maintain their inward and outward beauty if they have to be considered as beautiful and responsible in the society. Being a woman also has its disadvantages in various ways such as in the birth stage. Some women hate when they are pregnant so they try to avoid this stage and prefer an operation, which is costly and dangerous. Women also are disadvantaged when they are undergoing menstrual cycle because it is accompanied by some specific features. Another disadvantage that the majority of women hate is the issue of being submissive to t heir husbands. Although they may prefer to remain independent, they have no option but to get married because they need a man to bear and have a child. Even if they decide to get a child out of marriage that will affect their child or children lacking a father being part and parcel of normal upbringing.Advertising We will write a custom essay sample on Role of Women in Society specifically for you for only $16.05 $11/page Learn More Being a woman is full of responsibilities because they did not elope from household chores even though they live in a civilized society. In fact, their responsibilities have increased because they have to perform their household chores as they still have to perform their household responsibilities. They also have to leave some spare time for spending with their families. That is why a research that has been conducted demonstrates women as people who can multi task unlike men who can only do one thing at a time. From the abov e essay, it is evident that women are creatures of great significant in our society today. They should not be prejudiced by anyone in the society. Women are continuing to establish roots and fight for their rights by developing their organizations that do fight for their rights. It is my hope that each woman in the world will embrace the traits discussed in the above essay to ensure that they truly know the value of being a woman. This essay on Role of Women in Society was written and submitted by user Bo B. to help you with your own studies. You are free to use it for research and reference purposes in order to write your own paper; however, you must cite it accordingly. You can donate your paper here.
Friday, March 6, 2020
Free Essays on The Loss Of The Creature
Responding to Walker Percyââ¬â¢s ââ¬Å"The Loss of the Creatureâ⬠Imagine what it would be like to be the first person to discover and see the Grand Canyon in the reality of its beauty. Once an entity has been discovered, is the reality of itââ¬â¢s existence preserved, or does it lose itââ¬â¢s true essence forever after? If the latter, then is there a sure-fire way to ever recapture the significance and meaning attached to it? Or are we only able to see what preconceived notions we have of that entity, without having to struggle at re-discovering it? In the essay ââ¬Å"The Loss of the Creature,â⬠Walker Percy raises such questions, and by reflecting on my own experiences, I have come to realize that itââ¬â¢s rather difficult to find any significance other than what has already been placed upon the entity being seen and/or experienced. There is no re-discovery in experiencing something with pre-conceived notions or expectations. When my education had come to the point where I began to choose the subjects I wanted to study, I first explored my curiosity in art history and the French language. Over time, I became very fond and familiar of these subjects. After I finished taking the courses, I set out to create the pinnacle experience that would complete my education on these topics by planning a trip to France. I was going to see for myself, what most people only see in books, and I knew that doing so would give me more insight on the well known places and works of art that the larger majority of my peers would never have. However, on the day I actually visited the Louvre in Paris, the reality of my experience turned out much different than I had anticipated. I found myself standing amidst a sea of people pushing their way towards some small altar that was roped off so as to keep anyone from getting too close. I neared the front, feeling claustrophobic and highly aware of the odiferous, clammy bodies pressed against mine. The noise was... Free Essays on The Loss Of The Creature Free Essays on The Loss Of The Creature Responding to Walker Percyââ¬â¢s ââ¬Å"The Loss of the Creatureâ⬠Imagine what it would be like to be the first person to discover and see the Grand Canyon in the reality of its beauty. Once an entity has been discovered, is the reality of itââ¬â¢s existence preserved, or does it lose itââ¬â¢s true essence forever after? If the latter, then is there a sure-fire way to ever recapture the significance and meaning attached to it? Or are we only able to see what preconceived notions we have of that entity, without having to struggle at re-discovering it? In the essay ââ¬Å"The Loss of the Creature,â⬠Walker Percy raises such questions, and by reflecting on my own experiences, I have come to realize that itââ¬â¢s rather difficult to find any significance other than what has already been placed upon the entity being seen and/or experienced. There is no re-discovery in experiencing something with pre-conceived notions or expectations. When my education had come to the point where I began to choose the subjects I wanted to study, I first explored my curiosity in art history and the French language. Over time, I became very fond and familiar of these subjects. After I finished taking the courses, I set out to create the pinnacle experience that would complete my education on these topics by planning a trip to France. I was going to see for myself, what most people only see in books, and I knew that doing so would give me more insight on the well known places and works of art that the larger majority of my peers would never have. However, on the day I actually visited the Louvre in Paris, the reality of my experience turned out much different than I had anticipated. I found myself standing amidst a sea of people pushing their way towards some small altar that was roped off so as to keep anyone from getting too close. I neared the front, feeling claustrophobic and highly aware of the odiferous, clammy bodies pressed against mine. The noise was...
Wednesday, February 19, 2020
Using Groucho Marx, illustrate the progression from vaudeville, to Essay
Using Groucho Marx, illustrate the progression from vaudeville, to movies, to radio, to television in the history of popular culture. Be explicit about the time - Essay Example By studying the career of Groucho Marx in detail, much about the history of popular culture could be learned. Marx, having lived and performed in the first half of the twentieth century, bore witness to the advances in the way entertainment will be produced and delivered. Hence, Marxââ¬â¢s progress as a performer is interlinked with the revolutionary technological advancements of the day. (The Best of Groucho, 37) Vaudeville was a highly innovative form of entertainment that was very popular during the late nineteenth century and early twentieth century. It comprised a series of short but action-packed ââ¬Å"actsâ⬠that could range from comedy skits to dance and music to mimicry. The acts were performed for a direct audience similar to the contemporary theatre and hence required the actors to possess qualities of spontaneity and talents for ad-libbing. Groucho Marx was a prominent exponent of this form of entertainment. The comedy team of the Marx Brothers is best remembered for how they induced convulsions of laughter in the audience. Grouchoââ¬â¢s quick wit and funny insults during the Vaudeville days are still remembered fondly by his fans. (The Best of Groucho, 37) The Marx Brothersââ¬â¢ made a move into a more conventional form of performance art when they worked for the Broadway show ââ¬Å"Iââ¬â¢ll Say She Isâ⬠. The success of this show led to the more popular shows like The Cocoanuts (1925) and Animal Crackers (1928). This was about the time when silent movies were taking centre stage. It led to both Cocoanuts and Animal Crackers being made into ââ¬Å"talkiesâ⬠. Its success led to further silent movie offers from Paramount Studios ââ¬â Monkey Business (1931), Horse Feathers (1932) and Duck Soup (1933). Although these movies were regarded as classics by the critics, their box-office returns were uninspiring, leading to speculation that the Marx Brothersââ¬â¢ days in Hollywood were at an end. (Rosten 104). But
Tuesday, February 4, 2020
Taxi Driver by Julia Phillips and Michael Phillips Essay
Taxi Driver by Julia Phillips and Michael Phillips - Essay Example However, mise-en-scene techniques and slow moving camera shots soon reveal Travisââ¬â¢s point of view, positioning a subjective view of Travisââ¬â¢s world. The film uses camera movement and cinematography together with mise-en-scene at the outset to establish the tensions that build up to the violence. The film opens with the credits in the foreground of a taxi coming out of the steam of a street at night. A montage reveals rain beating against the taxiââ¬â¢s windshield. In the meantime, the yellow taxi is accented by rain and neon lights that bring it into sharp focus. Travisââ¬â¢s eyes can be seen moving from one image outside of the taxi to another as he travels Times Square and 42nd Street. The viewer sees what Travis sees: prostitutes, couples, and pornographic theatres visited by men. The camera alternates from the inside of the Taxi where Travisââ¬â¢s watchful eyes are moving and observing, to outside of the taxi to show the audience what Travis sees. These scen es are juxtaposed against a more tranquil, ordinary and inescapably artificial world. The camera takes the viewers to a campaign headquarters with red and white colours and signs and slogans that appear to be inconsistent with the world that Travis observes from his taxi. Travis sees the world as inherently diseased and is on a mission to root out violence, disease and decadence. He becomes infatuated with Betsy, a campaign worker played by Cybill Shepherd. Point of view via mise-en-scene is displayed through scenes in which Travisââ¬â¢s point of view and his disconnect and social isolation comes across. For example, in an attempt to connect with Betsy, Travis gets it right the first time when he has coffee with her. On his next date with Betsy, he takes her to a seedy, sexual film. Betsy is no doubt offended by this effort at connection. By taking this approach, the viewer is drawn into and observes the distorted mind of Travis at work. Camera movements and mise-en-scene functio n to highlight Travisââ¬â¢s distorted mind and subjective point of view. For example, the camera picks up views of New York City that demonstrate just how Travis sees the world around him. A camera shot from inside Travisââ¬â¢s taxi picks up drug addicts and prostitutes. This is the world that Travis sees and is distracted by. He does not see beyond these images and forms his opinion of the outside world accordingly. The camera, by showing a view outside the taxi that selects drug addicts and prostitutes takes the viewer into the disturbed mind of Travis. This is world that Travis sees and is fixated on. A world diseased and decaying and in need of cleansing. Mise-en-scene is also used to demonstrate contradictions. The camera depicts a seemingly ordinary man, dressed neatly and appearing to be respectful and naive. Yet, the camera follows and depicts Travis visiting seedy theatres and writing letters to his parents that reveal that Travis would like to live an ordinary life, but is trapped by his perceptions of a diseased world. In his letters to his parents, Travis unrealistically himself as a working man on the verge of marrying a respectable woman (Betsy) when it is well known by the time of writing, that Travis has been rejected by Betsy. Therefore, the underlying message is that there are contradictions between that which occurs in Travisââ¬â¢s mind and the world in which he actually lives. The contradictions are reaching a fever pitch and this is
Monday, January 27, 2020
History and Current applications of Behaviorist Theory
History and Current applications of Behaviorist Theory Behaviorism is a theory of learning. Behaviorism proposes that learning is based on the thought that all behaviors are gained when they are conditioned. The theory of behaviorism supposes that behavior can be studied in a controlled manner and according to John B. Watson we can observe it and it should have nothing to do with introspection because introspection is too subjective (Goodwin, 2008). Besides John B. Watson there were others also interested in the study of behavior, specifically, Ivan Pavlov and Burrhus F Skinner. Behaviorism was a major change from earlier views because it discarded the importance of the conscious and unconscious mind and instead it attempted to make psychology a more scientific field, by focusing just on the observable behavior. Behaviorism had its earliest start with the work of Ivan Pavlovs and his research on the digestive systems of dogs that led him to the discovery of classical conditioning process, which demonstrated that behaviors could be learne d through conditioned associations (Goodwin, 2008). This paper will discuss the work of Pavlov, Watson and Skinner and how they contributed to todays behaviorist theories like cognitive behavioral therapy. It will also discuss how these early behaviorists theories are the same as todays behaviorist theories and how they are different. The History and Current applications of Behaviorist Theory Behavioral psychology otherwise known as behaviorism is a theory of learning based upon the idea that all our behaviors are gained via conditioning. Conditioning occurs through our interactions with our surroundings. Behaviorism proposes that behavior can be studied in an organized and observable way without consideration or thought of inner psychological conditions (Goodwin, 2008). There are two major types of conditioning in behaviorism, classical conditioning and operant conditioning. When you take a natural occurring stimulus and then pair it with a response a behaviorist calls this classical conditioning and is a technique used in behavioral training. It involves taking a neutral stimulus (i.e. the ringing of a bell) and then pairing it with a naturally occurring stimulus (i.e. dogs salivate when presented with food). Continuing this pairing will inevitably cause the neutral stimulus, that was formerly introduced to create the response without the introduction of the naturally o ccurring stimulus (i.e. the dog will salivate with the ringing of the bell even when food is not immediately presented). The two components are then called the conditioned stimulus (the ring of the bell) and the conditioned response (the dog salivating) (Todes, 2002). Operant conditioning is the idea that learning occurs because rewards and/or punishments are consequences for behavior. With operant conditioning, a relationship is created linking a behavior and a consequence for that behavior (Skinner, 1954). Ivan Pavlov, John B. Watson and Burrhus F. Skinner all developed significant contributions to the advancement of behaviorism. While Pavlov, Watson and Skinner paved the way for behaviorist thinking, what is left of their findings? If we take a critical look at cognitive behavioral therapy we can see how the early behaviorists ideas are still alive today and how these ideas have changed with time. In the late 1800s, Pavlov was studying the gastric function of dogs. Pavlov inadvertently discovered that dogs would salivate prior to the food being presented to them, and decided that his discovery of dogs salivating prior to the actual food arriving was more interesting than gastric functions, and changed the focus of his research (Goodwin, 2008). Pavlov experimented using a tone for dogs alerting them that food was available. What Pavlov found was that his dogs began to salivate when the tone was introduced even when the food was not readily available (Schwartz Lacy, 1982). Pavlov realized that when his dogs salivated at the sound of the tone, this response is not a natural response but instead it was a learned response, and he consequently called this response a conditioned response and the neutral stimulus (presentation of the food) became a conditioned stimulus (Beecroft, 1966). Pavlovs work became known in the West, mainly due to the writings of John B. Watson. Pavlov thus c oined what we now know today as classical conditioning. Pavlovs research also had a direct affect on bringing behaviorism to the attention of the American public in the 1930s. John B. Watson is known as the founder of behaviorism howeverà Watsons Behaviorism did not catch on immediately and in 1913 when he publicized his Behaviorist Manifesto,à he was initially met with a lot of criticism and doubt (Goodwin, 2008). It was not until the early 1930s when behaviorism began to catch the attention of America, in part due to Watsons continued push on the public to recognize it as a valid theory in psychology. Finally after several articles were published citing the use of behaviorism as a way to improve lives, the public began to recognize behaviorism as a positive, meaning it could help to raise children more efficiently, improve marriages, improve business and overall help people to lead more productive lives (Goodwin, 2008). With Watsons book, Psychology as the Behaviorist Views It, behaviorism for the first time was given well defined goals, methods and thought (Goodwin, 2008).à Watson made behaviorism a discipline that created a structure based heav ily on the principle that learning is the key to development and behavior (Rilling, 2000).à In 1927, Watson and his then assistant, Rayner conducted a study that produced an intense fear of rats in a 9 month old boy they called little Albert. When little Albert reached for a white rat, Watson would make a loud noise that scared little Albert. What occurred in little Albert is what is known as classical conditioning. When Little Albert heard the load noise at the same time as seeing the whit rat he made an association between the two. Little Albert then shifted his fear with the noise to a fear of rats. In addition to classical conditioning, second order conditioning occurred as Little Albert then associated rats, which have fur, to all things with fur (Goodwin, 2008). Because of this second order conditioning, little Albert then believed all things with fur would produce a scary noise and he became afraid of all things that had fur (Mischel, 1993). Although Watson was asked to le ave John Hopkins and essentially could no longer work in academia he continued to promote his belief in behaviorism until it finally caught the attention of the American public. The impact of behaviorism was huge, and was a school of thought that continued to dominate psychology for the next fifty years. Psychologist B.F Skinner advanced the behaviorist perspective with his theory of operant conditioning. Operant conditioning verified the effect of punishment and positive reinforcement on behavior. There are two factors in operant conditioning, the response and the consequence (Skinner, 1954). If the consequence is positively reinforcing, then there is the likelihood of getting a similar response. If the consequence is punishing the likelihood of repeating the response is not probable (Mischel, 1993). Skinner conducted an experiment known as the skinner- box (Goodwin, 2008). In Skinners experiment a rat would press a lever and the lever produced a piece of food which consequently taught the rat that if it pressed the lever it would get positively reinforced with a piece of food (Skinner, 1954). Skinner also produced separate results when he replaced the pushing of the lever with the consequence of a shock. When the rats pushed the lever and received a shock they almost immediately st opped pressing the lever (Skinner, 1954). Skinner also realized that if he stopped presenting food ( in a process called extinction) eventually the rat would stop pressing the lever as well but not as quickly as when a shock was received thus, proving that punishment was a greater deterrent to the behavior (Goodwin, 2008). When operant conditioning is used using the reward and punishment techniques as described in Skinners experiment, the same behaviors can be produced in a child (Schwartz, 1982). During 1950 to 1970 cognitive behavioral therapy (CBT) became widely utilized and was inspired by the behaviorist learning theories of Ivan Pavlov, John B. Watson and Clark L. Hull (Rachman, 1997). In the United States, psychologists were using B.F. Skinners behaviorism and applying it to clinical work and much of this work was focused towards severe, chronic psychiatric disorders such as psychotic behavior and autism (Rachman, 1997). The therapeutic approaches of Albert Ellis and Aaron T. Beck gained popularity among behavior therapists. These systems included behavioral elements and interventions that focused primarily on problems in the present. Elliss system began in the early 1950s and was called rational therapy and is one of the first forms of CBT. (Ellis, 1975). Aaron T. Beck developed cognitive therapy in 1960 after being inspired by Elliss work and Becks cognitive therapy became a favorite intervention technique to study in the psychotherapy research in academic settings. I nitial research focused on comparing this cognitive therapy with behavioral therapys to see which was more effective (Beck, 1975). During the 1980s and 1990s cognitive and behavioral therapys were officially merged into what we now know as cognitive behavioral therapy (CBT) (Rachman, 1997). Samuel Yochelson and Stanton Samenow introduced the idea that CBT approaches can be used successfully with the criminal population (Yochelson and Samenow, 1976). In conclusion, because behaviorism is based upon behaviors we can actually observe, it becomes much easier when performing research, to measure and collect data. Effective therapeutic techniques such as intensive behavioral intervention, rational therapy and CBT all get there beginnings from behaviorism. CBT, rational therapy and behavioral interventions are all useful approaches for changing harmful or maladaptive behaviors in children and adults. Some differences between todays CBT and behaviorism is that behaviorism is to basic of an approach to behavior and it does not take into account an individuals choice of free will or any internal stimulus such as a persons moods, thoughts, and feelings. Another criticism is that behaviorism does not take into consideration the fact that there are other forms of learning, such as the learning that can occur even when reinforcements or punishments are not introduced (Swartz and Lacey, 1982). Finally, behaviorism does not look at the fact tha t people are able to adapt behavior when new information is present, whether or not the initial behavior was established through reinforcement. Behaviorism without the addition of cognitive influences is not enough. When we can get an understanding of the thinking behind the behavior we have a better chance at changing it. In the words of Stan Samenow change the errors in thinking and we can change the behavior (Yochelson and Samenow, 1976).
Sunday, January 19, 2020
1800ââ¬â¢s Era of Good Feelings Essay
Although many seemingly happy events such as the ââ¬Å"Era of Good Feelingsâ⬠and the granting of universal white manhood suffrage occurred during the early 1800ââ¬â¢s, the statement that nationalism and not the fear of sectionalism caused westward expansion is an invalid statement. Westward expansion was truly an effect of a growing sectionalism in the country originating from events such as the Tariff of 1828 , the National Bank, and the Missouri Compromise. Preceding the Missouri Compromise was the Tallmadge amendment. When the Tallmadge amendment was passed, the South was infuriated. The amendment decreed that the slave state of Missouri had to gradually free all of their slaves and prohibited any more slaves to be brought into Missouri before they could be admitted into the Union. See more: Homelessness as a social problem Essay This made slave-owning Southerners upset because they viewed the amendment as a threat to sectional equality and balance. With the South suspicious of the North trying to ban slavery and the North suspicious of the South trying to expand slavery, both sides naturally flocked to the West in order to gain another slave or free state to tip the balance of power in their direction. Even in the Florida Purchase Treaty of 1819, after war hero Andrew Jackson exceeded his orders from the White House and tore through Florida, motives for acquiring new land seemed to continually hint towards the growing sectionalism and concern about the issue of slavery. Also, the uneasy Missouri Compromise gave both North and South even more reason to expand westward. The Missouri Compromise established Missouri as a unrestricted slave state which gave abolitionists and Northerners great concern about the spread of slavery while the establishment of the Missouri Compromise line that prohibited slavery above it caused Southerners to worry about slavery too. All the suspicions and fears of the two sections resulted in a fast and furious expansionism in the west. Then, during the presidency of John Quincy Adams, his nationalistic policies of roads and canals laid a heavy financial burden upon the federal government requiring the continuation of the tariff which caused tension among the South. The National Bank, although established by the nationalist Alexander Hamilton, played a big role in sectionalism in the United States. When the Bank of the United States irresponsibly overspeculated in the West, the financial crisis of 1819 arose in which many western banks were shut down and had to foreclose mortgages on numerous farms in the West. The foreclosure of farms in the West made the National Bank extremely unpopular in the West and fueled western sectionalism, pushing western farmers to lean towards the slave-owning Southerners in the battle for influence in the West. In addition to these events, the Tariff of 1828 made Southerners angry yet again and widened the rift between the North and South even more. The extremely high tariff was not for revenue but rather for the purpose of protecting American manufacturing. This made the Southerners upset because it showed partiality to the northern factories and hurt the southern farmers who were large consumers of manufactured goods. The hated tariff would then prompt South Carolina to take action and bring out the old Kentucky and Virginia resolutions to nullify the tariff. Thus, these two events added to the worries of both sides and to the westward expansion fever.
Friday, January 10, 2020
Theories of Communication: Narrative Theory
In other words, language use in self-narratives accurately reflects human personality. According to communication theorist Walter Fisher, humans are natural storytellers (1978, 1984, and 1987). We continually weave discrete events and experiences together into coherent wholes that have all the features of stories; a plot: characters: action: a sequence of beginning, middle and end: and a climax. 1. 1. 1 Narrative Paradigm Narrative paradigm is a concept in communication theory and was developed by Walter Fisher. The concept is adopted from the oldest form of communication ââ¬â story telling.He stated that all meaningful communication is in the form of storytelling. Calling his theory narrative paradigm, Fisher defined narration as ââ¬Å"symbolic actions- words and/or deeds that have sequence and meaning for those who live, create or interpret themâ⬠(1987, p. 58). Fishers claimed that narrations abound in everyday life. You go to a mosque, church or temple, and a religious leader tells stories. Lawyers too tells stories when they give Jurors accounts of what happened and why and who is to blame (Burner, 2002).Peoples past experiences influence our need for communication and also base our behavior. Thus narrative paradigm is very helpful in analyzing the nature of human communication. 1. 1. 2 Good Reasoning In western cultures, rationality is considered extremely important. We are taught to evaluate the worth of ideas and arguments by Judging how much evidence is provided. Fisher thought the Western emphasis on ââ¬Å"pure logicâ⬠and conventional rationality was excessive. He also thought that logic or strictly rational thinking do not always explain why we believe what we do.In his original statement about narrative theory, Fisher (1978) claimed that telling compelling story is more persuasive than cads of statistics, expert testimony, and logical deduction. People are basically story telling beings. We make decisions and form beliefs on the bas is of good reasons. We consider a good reason depends on history, culture, personal character and biography. Narrative rationality is evaluated by the coherence and fidelity of stories. Life is a set of stories: in choosing to accept some stories to reject others, we continuously re-create our lives and ourselves. 1. 1. Narrative Rationality, Coherence and Fidelity To answer reservations that the narrative paradigm provided no standards for judging the quality of various stories, Fisher presented the concept of narrative rationality. He claimed that not all stories are equally compelling : that is not all stories have the same power to gain our belief. We Judge stories on the basis of a distinctively narrative form of rationality, which Fisher saw as quite different from conventional criteria of rationality. Fisher identified two standards for assessing narrative rationality, which is coherence and fidelity.Coherence refers to formal features of story conceived as a discrete sequenc e of thought and or action in life or literature (any recorded or written form of discourse) e. It concerns the question of whether or not a story coheres or ââ¬Ëhangs together' whether or not the story is free of contradictions. In a story, we examine how the story strings together, how probable the story seems, are the important details included, is it free from contradictions, how does it compare with other stories, and do characters behave/think consistently.How do you decide whether the story makes sense? Fisher suggested that we first ask whether a story has internal coherence. We Judge whether the storyteller has told us all of the important details so that the outcome is believable. The way we assess coherence is to compare a specific story we are told with other stories about the same or similar situations, events and so forth. Fisher's (1987) second standard for narrative rationality is fidelity, which is defined as ââ¬Å"the extent to which a story resonates with list eners personal experience and beliefsâ⬠.According to narrative theorists, we find stories believable when they are act as we do or as we would like to see ourselves acting. Fisher's explains that the standard of fidelity involve Judging the values in narration. When we identify with a character, we regard her or his action as admirable, worthy, reasonable. When we accept a story as true and right, we Judge it to reflect the values in which we believes and the ways of the world as we have experienced them 2.Weakness of the theory There are 3 major weaknesses that are commonly being brought forth by other scholars and they are: I) Incomplete description I') Too broad iii) conservative bias Incomplete description: Most scholar are skeptical that the theory could comprehensively describe all forms of communication. One of the arguments are from Robert Roland(1989) that stated that not all form of communication are narrative and do not attempt to be. As an example, Robert highlighte d that science fictions and science fantasy stories do not attempt to make sense in term of most people's experience and value.He stated that the main purpose of science fictions and science fantasy is to challenge prevailing values, experience and ways of being in the world. In the perspective of communication, scholars have identify 2 types of communications that do not apply to the narrative theory. 1st, Kirkwood (1992) argues that Fisher's view of narrative had failed to explain how stories create new possibilities, new version of ourselves and social life. This is because like the story of Martin Luther King is out of the standard form of storyline among the people within that timeline in how they see themselves and how they are suppose to act. Andy, James Cheeseboard (Bibb) believes that the theory are unpractical to the extend that if it is true it could cause harmful social consequences. For an example, the narratives of injustice and the right to revenge that are very commo n in most stories. Thus we could infer that assuming that the narrative theory is true it would incite riots and killing, thus it seem that Fisher did to account the impact of stories in developing new vision or how it would instigate harm.Too broad: In establishing a communication theory, it is essential to create a distinguish it self from another. Thus when Fisher stated that all form of communication is a form of narrative thus he is simultaneously stating that everything and nothing in the same time. Such sweeping statement on the view of communication do not assist researchers, scholars and the general public to identify the important distinction among the myriad forms of communication.Conservative Bias: Finally the third weakness that one could identify is that the theory is very insensitively bias. In the context of evaluating theory, conservative is referred to the preservation of existing or established values and practices thus due to that, according to William Kirkwood ( 1992)Fisher's idea of good reasons give privilege to prevailing value and attitude and focus less on to the ways in which stories can promote positive changes in the human condition.This contradiction can be seen in one of the narrative rational criteria of fidelity. Whereby there are cases of when even if the stories that we here ââ¬Ëresonates with the listeners personal experience and lives'(Fisher 1987) but in truth even if it is consistent with our experience we tend to find some stories to be more credible from one to another. As an example, a video entitled ââ¬ËA Man Falls down and Cries for Help Twice. The Second Time, My Jaw Drops. On the www. Purports. Mom shows a man wearing a hooded,pair of Jeans and a snowman lying down at a town square calling for help, but after 45 minutes there was no one that came to assist despite of the large crowd passing through. This shows that despite of the general experience of being sick, and the general believe of doing DOD no one was convinced that the guy was sick or need any form of assistance. In addition to that, Kirkwood argues that this standard of Judgment encourage us to say only what will square with the other's experience and to avoid challenging prevailing views, vale and the status quo in social life. . Strength of the theory There are 3 major strengths that are commonly being brought forth by other scholars and they are: I) Heuristic Value it) Parsimonious iii) Dynamism Heuristic Value: Narrative theory is viewed as an original work of study that has a high value of evolve as it has provoke new perspective of communication, the nature of reason and the bases of Judging rationality Narrative is considered to be a major approach to rhetorical criticism (Bureaucrat, 1995, p. 271).Within rhetorical studies, narrative has been theorized as a rhetorical paradigm, and has been used in the analysis of various case studies from the speeches of Ronald Reagan to the rhetoric of the American Civil Rights movem ent (Lewis, 1987; Sells, 2008). The concept of narration also has been said to compliment well with Aristotle ancient treatise on rhetoric, ND it redefined as a primary component of a speech. In a section discussing the organization of speeches, Aristotle (2007) conceives of the narrative as the part of the speech in which a speaker leads the audience ââ¬Å"through the factsâ⬠of the speaker's subject or case (p. 38). The narrative section of the speech should vary according to the type of speech delivered. In an influential work, Fisher (1984) has argued that narrative is a fundamental paradigm of human communication. Under the narrative paradigm, human beings are defined by their roles as storytellers, and narrative is a constitutive part of human nature. According to Fisher (1984), rhetoric is ââ¬Å"communicated ultimately as stories meant to give order to human experienceâ⬠(p. 6).Furthermore, narrative can be conceived as an alternative to rationality as a way of un derstanding the world, and is more intuitive than reason because it does not need to be taught Fisher's narrative paradigm has since been critiqued and expanded upon (for more on the narrative paradigm, see also Fisher, 1985; Fisher, 1989). Parsimonious: Due to the simplistic nature of the theory that uses a limited number of concepts to explain communication, the theory had multiple applications in different fields.Narrative has been studied in fields such as: rhetoric, literary theory, philosophy, history (see for example: White, 1980), psychology, political communication, journalism, studies of folklore, persuasion theory, media studies rhetorical studies, and political communication. In communication, scholars have studied narrative's role in politics and their use in news media. For example, Bennett & Delano (1985) present a pessimistic view of political narrative, arguing that narratives transmitted through mass media act as barriers to solving social problems by casting polic y issues in simplistic, ideological terms (p. 8). For Bennett & Delano (1985), the power of narratives to label political participants as ââ¬Å"heroesâ⬠or ââ¬Å"villainsâ⬠or ââ¬Å"deservingâ⬠or ââ¬Å"undeservingâ⬠create ââ¬Å"public policies that are rationalized by the construction of social problems for which they become solutionsâ⬠(p. 159). Other scholars have also examined the ways in which Journalists use narratives in the construction of news content (see for example: Lull, 2001, p. 11-26; Gangs, 1979, p. 78-115) Dynamism: The theory is very dynamic to the extend where it could evolve and compliment in any form or context in the view of life .Fisher had rebutted the idea of how his theory could and would maintain the status quo. In his critical article in 1987, Fisher stated human beings are wonderfully creative and imaginative beings. Thus he claims that we are able to invent and accepts new stories when they are better explained or offer a better direction for future living than the stories had heard and believed. This is proven in the case of Hill vs. Thomas. During and immediately after the court hearing, the national polls reported that a majority of those polled had thought that Thomas story to be more credible than the one told by Anita Hill.However, a year after the hearings, when the people thought more about it, the majority of that poll has shifted their votes toward Anita Hills account. This shows that given time to consider and weigh of both stories, people could come to believe one that initially they had found lack of credibility. This shift suggest that fidelity ,may not be fixed at a moment but may shift in response to additional experiences and or reflection. 4. Examples f the theory 4. An article about narrative theory http://www. Marketing's. Co. UK/trends/brand-storytelling-narrative-theory/ 4007279. Article The Marketing week has made a cover on application, effectiveness ND importance of The narra tive Theory in delivering an effective branding image building. In the article Jonathan Bacon stated that ââ¬ËStorytelling, or providing consistent and compelling content to build a picture of a company, is becoming more important as people scrutinize brands and businesses. A research done by Monopole; which was commissioned by brand storytelling agency Aesop; attempts to define storytelling according to 10 criteria, including whether brands ââ¬Å"have a clear sense of purposeâ⬠, whether consumers are ââ¬Å"intrigued to see what they'll do nextâ⬠and whether those brands ââ¬Å"create their own worldâ⬠. More than 1,500 1-J adults were asked to rate 100 major brands against these criteria before Monopole used the responses to compile a 81st of the best storytelling brands. The following are the results of the research.Thus we could conclude that a good brand story is important and this is supported by Deed Woodcock, strategy director and co-founder of Aesop which believes that a transparent and famous goal is paramount too believable brand story as an example, he state that Apple's top ranking is the result of its almost evangelical commitment to creating technology that improves people's lives and the clarity with which it tells that story. ââ¬Å"Its sense of mission manifests itself in everything it does: from the design of its products and stores to the simplicity of its advertising,â⬠he says.Apple is currently running a campaign using long copy to explain the story behind its products. Woodcock commented that in the cases of utility firms, the ineffectiveness of their branding strategy is due to poor marketing or bad publicity. ââ¬Å"Even though utilities could be said to have a noble mission, perhaps the story the consumer tends to hear is fat cat utility rips off defenseless consumers',â⬠he says This is consistent to Fisher's theory which stated that fidelity and coherence are crucial in evaluating a story.Thus a bad publ icity would tainted the rationality of the theory, with even if it has good reasoning it is not consistent with how the general public perceive these utility companies. Given the central role that storytelling plays in developing a brand's identity, it is perhaps not surprising that the ranking is dominated by some of the world's biggest brands, with Apple topping the list and other brands such as Coca-Cola, McDonald's and Heinz featuring in the top 10. But the study also offers an interesting insight into perceptions towards different industries.For example, while retail, food and drink and FMC brands fare particularly well in the rankings, brands in the utilities, financial services and automotive sectors are considered less adept at storytelling. The highest ranking financial services brand (Visa) is 30th out of 100, while the best storytelling bank or building society (Nationwide) is only 53rd. The top storytelling brand in the utilities sector comes 55th (British Gas) and the b ottom four brands overall are all utilities, with Scottish & Southern Energy (SSE) receiving the lowest ranking 4.Participation Observation & Interview SURVEY QUESTION ANALYSIS 4. 2. 1 Respondent background A survey was conducted on 21st of April 2014, at KILL cafe and the following are the backgrounds of our respondents. They are separated in two types of demographics which is local and international student of KILL. There are four local students which is consist of 2 Malay, 1 Chinese, 1 Indian ,and there are six international students which is consist of two Indonesian students and four from Arab countries (3 Sudanese, 1 Nigerian ). They are ages group are ranging from 18- 25 years old.The survey was conduct by a face to face interview. . 2. 2 The Finding Overall during our survey, there were one main question that was focused which is how does the general public of KILL student identify and rationalize a lie and it was found that 7 out of 10 respondent has given a response that i s consistent with Fisher Narrative Rationality Criterion. Which are Fidelity and Coherence. This can be seen throughout respondent 4-10 whereby when ask about being lied to all would have similar methodology of identifying a lie.Which are either through Fidelity Leg: There were lack of details that was told (lack of value in narration), She use the lying that I also use to tell people (personal experience) or Coherence [The story that the liar told me doesn't hang together (consist of contradiction). The flow of his story was not consisted with what I know (Inconsistence in sequence)] On the other hand, there are instances during our interviews that were not align with the Narrative Paradigm. [By looking at the pace of his speech (body language), He acted guilty (body language+ personal experience) He confess it by himself] 4. . 3 Summary It can be concluded that; in general, Fisher's Narrative Paradigm theory is applicable to the masses to KILL student but to a curtained extend. As what has been found via the analysis above there are a few findings that shows that there are some of the general student that do not Judge reason only from the sequence of a story and whether it make sense but they use other technicians like body language, analyzing body reaction, or some would Just tell the respondent that they had lied previously.Which to a certain extend derailed from the perspective that Fisher had brought forth which is communication is a form of narration ââ¬Å"that all forms of human communication need to be seen fundamentally as stories-?symbolic interpretations f aspects of the world occurring in time and shaped by history, culture, and character;â⬠( Human Communication As Narration: Toward a Philosophy of Reason, Value, and Action, Walter R. Fisher 1987) as for body language require a skill set and intuition rather than a layman interpretation off unconvincing story.Narrative theory by Walter Fisher is still applicable in this current society. Ther e are certain people who usually talks to themselves but most of them are talking to other people and that makes them involve in becoming the narrator or a storyteller. Secondly, we make decisions on the basis of good reasoning or logic. When we deciding things in our life, we tend to think logically rather than Just Jump into it. In order to make a good decision in life, people will think logically especially in making decision. Fisher's Narrative Paradigm is a very useful theory that explains one aspect of human nature.Fisher tells of how we are basically ââ¬Å"storytelling animalsâ⬠and how the receiver of the message Judges the credibility of the message due to its consistency or coherence. For example, when we feel sad and automatically our face will turn to something unpleasant. Suddenly there is someone notices the changes of our motions and he or she will automatically ask us about what happen and we explain it to them. The explanation done by us is what we call as nar rative and this is what Fisher trying to explain that human is a natural storyteller.Nowadays the theory is most prevalent in marketing. Marketing executives are actively seeking to fulfill these two criteria to make their brand more appealing towards their customers. Even though there are only two criteria stated by Fisher, there are more criteria a person would Judge a person narrative, especially in two way communication. Thus, even though Fisher succeed to capture on why human is a storytelling species, it does not explain fully on the traits that an individual would Judge others in real life.In conclusion, narrative theory is applicable in the current society and it is present in our everyday life. 6. Suggestion to improve the theory Our suggestions to improve this theory so that it is applicable in current society are to narrow down the scope of the theory. Two major criticism of narrative theory is it could not comprehensively describe all forms of communication and the broad ness of the theory. This problem can be avoided by narrowing down the scope of which narrative theory can cover.This meant that narrative theory needs to specify what type of communication it should represent. Another criticism faced by narrative theory is conservative bias. This criticism the nature of theory that conclude that human beings have a set of template on how they would respond to a specific conditions. Responding into this criticism, narrative theory needs to acknowledge that a person acceptance of a narrative can change overtime. This way, narrative theory can accommodate the flexible nature of human being.
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